John C. Sciaccotta Joins Be That Lawyer Podcast; Shares Business Development and Marketing Tips to Amplify Any Legal Practice


John C. Sciaccotta discussed business development strategies he has utilized throughout his career to establish and maintain relationships in the legal field in an episode of Be That Lawyer with Steve Fretzin.

In “John Sciaccotta: Lessons Learned from a Top Business Developer,” John and podcast host, Steve Fretzin, dive into:

  • The foundation of John’s love of business development and marketing
  • John’s marketing and business development strategies
  • How to identify influencers who can refer business
  • Creating meaningful outreach touchpoints

Listen to the full podcast here.

John is a leading attorney bringing nearly 35 years of trial and litigation experience to resolve clients’ complex legal needs regarding civil litigation, arbitration, mediation and business counseling matters. He represents both publicly and privately held domestic and foreign business entities, lenders, employers, municipalities, government institutions and individuals.

Be That Lawyer with Steve Fretzin aims to educate, entertain and share best practices regarding business development, marketing, branding, technology and law firm growth to help attorneys bolster their own career. Steve invites guests to share their stories and strategies to grow a successful law practice.

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